Series: European Proceedings of Social and Behavioural Sciences
Industry-Academia Linkages for Business Sustainability
Proceedings of the 9th International Conference on Marketing and Retailing (INCOMaR 2023), March 1-2, 2023, Kota Kinabalu, Sabah, Malaysia
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About Editors
Mohd Khirzan Badzli A Rahman
Associate Professor Dr., Universiti Teknologi MARA, Shah Alam, Malaysia
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