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Displaying 10 articles of 102 total result(s).

Original Article

Algorithm For Marketing Feasibility Assessment Of Retail Property Concept

Angelina Georgievna Кim
,
Yuliya Viktorovna Razumova
,
Natalya Aleksandrovna Yurchenko
,
Olga Gennadyevna Marchenko

Keywords: Marketing research, concept, mall, profitability

Article no: 58

Pages 433-440

Doi: 10.15405/epsbs.2021.06.03.58

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Original Article

The Role of Human Resource Management Practices in Enhancing Internal Branding

Ahmad Said Ibrahim Alshuaibi
,
Faridahwati Mohd. Shamsudin

Keywords: Human resource management; internal branding; branding management; branding success; internal marketing; employee branding

Article no: 85

Pages 599-605

Doi: 10.15405/epsbs.2016.08.85

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Original Article

Cognitive Marketing Research On Biofeedback Basis For Enhancing Students Skills

N. N. Pokrovskaia
,
E. O. Borshchevskaia
,
V. L. Leontieva
,
M. Yu. Ababkova*

Keywords: Cognitive marketing, biofeedback, CMS (Current Mental State).

Article no: 56

Pages 524-532

Doi: 10.15405/epsbs.2019.12.56

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Original Article

Marketing Strategy, Technological Innovation and Inventory Management Towards Malaysia’s Food Industry Performance

Tengku Auwalul Hawa Yahaya
,
Diyana Kamarudin
,
Nor Suraini Mohd Hassan

Keywords: Restaurant performance, technological innovation, marketing strategy, inventory management

Article no: 53

Pages 530-537

Doi: 10.15405/epsbs.2019.08.53

>View as HTML >Abstract >Download PDF

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