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Displaying 10 articles of 57 total result(s).

Original Article

System Approach To Development Of Innovative Bank Products In Bashkortosta

Larisa Ponomaryova
,
Elvira Nurdavlyatova
,
Guzaliya Galimova
,
Liuza Bayguzina*

Keywords: Remote customer service, internet banking, development trends, global experience, innovative product, banking services.

Article no: 38

Pages 270-277

Doi: 10.15405/epsbs.2019.12.04.38

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Original Article

Religiosity Towards Ar-Rahnu Customer Retention: The Moderating Role of Awareness

Raja Rizal Iskandar Raja Hisham
,
Yusriza Helwany Mt Yusuf
,
Wan Aishah Wan Mohd Nowalid

Keywords: Ar-Rahnu, awareness, customer retention, religiosity

Article no: 13

Pages 151-161

Doi: 10.15405/epsbs.2024.05.13

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Original Article

Service Quality And Customer Satisfaction At International Hotels In Kuala Lumpur

Muhummad Khairul Islam
,
Mohd Yunus Bin Haji Majid
,
Muhammad Irfan Mirza Bin Hasnol Azam
,
Nur Izzati Aqilah Bt Zamrin

Keywords: Service quality, SERVQUAL model, customer satisfaction, international hotels, Kuala Lumpur

Article no: 91

Pages 844-854

Doi: 10.15405/epsbs.2020.12.05.91

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Original Article

The Effect of Online Touchpoints on Utility Customers’ Experience

Nurshahirah Abd Majid
ORCiD ,
Nor Hazlin Nor Asshidin
ORCiD ,
Elinda Esa
ORCiD ,
Khairul Nizam Surbaini
ORCiD ,
Abdul Rahman Zahari
ORCiD ,
Azmer Ezwan Abdullah
,
Siti Farahhani Ismail
,
Muhammad Asyraaf Maarop

Keywords: Online touch points, customer experience, utility industry, Malaysia

Article no: 47

Pages 531-541

Doi: 10.15405/epfe.23081.47

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Original Article

Customer Satisfaction Towards Communication Skills Of The Franchise Restaurant Frontliners

Suhaini Muda
,
Sabrina Mohd Rashid

Keywords: Customer satisfaction, communication skill, frontline staff, franchise restaurant, service quality

Article no: 30

Pages 223-230

Doi: 10.15405/epsbs.2021.06.02.30

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Original Article

The Role Of Consumers Participation Behavior To Smes Brand Equity

Nur Aqilah Hazirah Mohd Anim
,
Nor Asiah Omar
,
Ahmad Sabri Kassim
,
Muhamad Azrin Nazri
,
Taslima Jannat

Keywords: Brand equity, customer participation behavior, SMEs.

Article no: 33

Pages 377-389

Doi: 10.15405/epsbs.2020.10.33

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