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Displaying 10 articles of 70 total result(s).

Original Article

Politician'S Family Members As An Element Promoting The Professional Brand

Bogdan Vadimovich Gasanov
,
Oksana Sergeevna Shibkova
,
Olga Valeryevna Kashirina
,
Elena Aleksandrovna Sergodeeva

Keywords: Personal brand, political image, mass media, public authority, politician’s image

Article no: 233

Pages 1769-1773

Doi: 10.15405/epsbs.2020.10.05.233

>View as HTML >Abstract >Download PDF
Original Article

The Role of Human Resource Management Practices in Enhancing Internal Branding

Ahmad Said Ibrahim Alshuaibi
,
Faridahwati Mohd. Shamsudin

Keywords: Human resource management; internal branding; branding management; branding success; internal marketing; employee branding

Article no: 85

Pages 599-605

Doi: 10.15405/epsbs.2016.08.85

>View as HTML >Abstract >Download PDF

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