Transformation Of The Image Of Ekaterinburg From Being Industrial Into Cultural
Keywords: City image, cultural capital, geographical transformation, mass media, territory brand
Article no: 82
Pages 779-788
Keywords: City image, cultural capital, geographical transformation, mass media, territory brand
Article no: 82
Pages 779-788
Keywords: Branding methods, place marketing, territory brand, territory image
Article no: 70
Pages 531-539