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Displaying 10 articles of 45 total result(s).

Original Article

Influencer Marketing Strategy and Sustainability of Millennial Entrepreneurship

Wan Fadzilah Wan Yusoff
,
Raja Rizal Iskandar Raja Hisham
,
Abu Bakar Sade
,
Sazali Abd Wahab

Keywords: Entrepreneurial sustainability, influencer marketing, millennial entrepreneurship, social media influencer, theory of planned behaviour

Article no: 65

Pages 803-811

Doi: 10.15405/epsbs.2024.05.65

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Original Article

Mosque Architectural Timeline In Malaysia: From Vernacular To Contemporary

Siti Dalila Mohd Sojak*
,
Raja Nafida Raja Shahminan
,
Fadhlina Ahmad @ Taufik

Keywords: Mosque, Islamic Architecture, history, classification, influences, sustainability

Article no: 18

Pages 179-188

Doi: 10.15405/epms.2019.12.18

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Original Article

The Political Influence On The Enforcement Of International Arbitral Awards In Yemen

Omar Saleh Abdullah Bawazir
,
Hairuddin Megat Latif
,
Mohammad Azam Hussain

Keywords: Enforcement of Arbitral Award, Impediment, Independence of the Judiciary, Political Interference, Political Influence

Article no: 57

Pages 578-584

Doi: 10.15405/epsbs.2018.12.03.57

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Original Article

Students’ Intention To Use Animation And Storytelling: Using The Utaut Model

Norazah Mohd Suki
,
Norbayah Mohd Suki

Keywords: Animation, Storytelling, Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Condition

Article no: 5

Pages 49-57

Doi: 10.15405/epsbs.2018.05.5

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Original Article

Influence Of The Motivational Factor On Intelligence And Creativity For Students

Leyla Abdullayevna Gadzhieva
,
Patimat Bagavovna Rashidkhanova
,
Burliyat Huseynovna Yavbatyrova

Keywords: Creativity, factor, influence, intelligence, motivation, student

Article no: 57

Pages 458-464

Doi: 10.15405/epsbs.2022.12.57

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Original Article

Econometric Analysis Of Influence Of Bank Efficiency On Economic Growth Of Region

E.A. Trofimova
,
T.V. Bakunova
,
M.A. Sutormina
,
L.I. Yuzvovich
,
N.N. Mokeeva

Keywords: Bank efficiency, growth of region, influence., analysis

Article no: 147

Pages 1204-1210

Doi: 10.15405/epsbs.2018.12.147

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Original Article

Narrative Persuasion and Consumer Engagement by Malaysian Social Media Influencers

Muhammad Zulhilmi Mohd Nasaruddin
ORCiD ,
Ameiruel Azwan Ab Aziz
ORCiD ,
Ariff Imran Anuar Yatim
ORCiD

Keywords: Influencer Marketing, Malaysian, Persuasive Strategy, Social Media, Social Media Influencer

Article no: 50

Pages 556-568

Doi: 10.15405/epes.23097.50

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