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Displaying 10 articles of 43 total result(s).

Original Article

Influenced Factors Relates To Foreign Guest Satisfaction On Malaysian SMEs Hotel

Mohd Zulkeflee Bin Abd Razak
,
Siti Fara Fadila Binti Abd Razak
,
Normaisarah Binti Abdul Manaf

Keywords: Influenced factors, service quality, SMEs hotels, Malaysia

Article no: 75

Pages 693-698

Doi: 10.15405/epsbs.2020.12.05.75

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Original Article

The Innovation-Performance Linkage: Empirical Evidence ofMalaysian Manufacturing SMEs

Nazlina Zakaria
,
Nor Azimah Chew Abdullah
,
Rushami Zien Yusoff

Keywords: Organizational Innovation; Organizational Performance; Small and Medium Enterprises (SMEs); Manaufacturing Sector; Malaysia

Article no: 59

Pages 419-424

Doi: 10.15405/epsbs.2016.08.59

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Original Article

Problems and Strategies for Developing Halal Tourism in West Sumatra Through IITC

Farrel Muhammad Rizqi
,
Rinaldi Rustam
,
Ida Busnetty
,
Yelia Syamsul

Keywords: Halal Tourism Literacy, Islamic Tourism, MSMEs, Sharia Tourism, Sharia Fintech

Article no: 55

Pages 702-720

Doi: 10.15405/epsbs.2023.11.02.55

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Original Article

Sustainable Development: An Integrated Framework Of Sustainable Entrepreneurial Competencies, Practices, And Performance

Qaisar Iqbal
,
Noor Hazlina Ahmad

Keywords: Competencies, entrepreneurship, performance, SMEs, sustainability.

Article no: 23

Pages 250-263

Doi: 10.15405/epsbs.2020.10.23

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Original Article

Generation Y : Organizational Commitment and Turnover Intention

Shahrul Nizam bin Salahudin
,
Mohd Nur Ruzainy bin Alwi
,
Siti Sarah bt Baharuddin
,
Noor Idayu bt Abd Samad

Keywords: Organizational commitment, turnover intention, SMEs

Article no: 41

Pages 448-456

Doi: 10.15405/epsbs.2016.11.02.41

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Original Article

The Role Of Consumers Participation Behavior To Smes Brand Equity

Nur Aqilah Hazirah Mohd Anim
,
Nor Asiah Omar
,
Ahmad Sabri Kassim
,
Muhamad Azrin Nazri
,
Taslima Jannat

Keywords: Brand equity, customer participation behavior, SMEs.

Article no: 33

Pages 377-389

Doi: 10.15405/epsbs.2020.10.33

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Original Article

Analyzing the Effectiveness of Social Media Marketing Original Research Article

Haslinda Musa
,
Fadhlur Rahim Azmi
,
Namirah Ab Rahim
,
Abdul Samad Shibghatullah
,
Norfaridatul Akmaliah Othman

Keywords: Customer engagement; brand reputation ℑ customer brand attitudes; Effectiveness of Social Media Marketing; SMEs performances

Article no: 2

Pages 4-10

Doi: 10.15405/epsbs.2016.08.2

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