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Displaying 10 articles of 342 total result(s).

Original Article

Influence Of Advertising Incentives On Consumers In The Digital Environment (Russian Experience)

S. V. Karpova
,
I. K. Zakharenko
,
I. V. Rozhkov*

Keywords: Consumer behavior, marketing, buying decision, model, factors, Internet

Article no: 172

Pages 1199-1208

Doi: 10.15405/epsbs.2020.03.172

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Original Article

Digital Economy Platforms: From Bilateral Markets To Joint Consumption Economy

Boris Kovalenko
,
Nataliia Temnova
,
Alexander Kolyshkin
,
Tamara Iakovleva

Keywords: Digital platforms, bilateral markets, rational behaviour, transaction costs, shared consumption economics

Article no: 70

Pages 553-559

Doi: 10.15405/epsbs.2021.03.70

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Original Article

Consumers’ Perception Of Agricultural Market Products In Selangor: A Preliminary Study

Ida Farina Muhammad Yunus
,
Kamisah Supian
,
Aznita Ahmad
,
Sharifah Hilmi Syed Abdullah
,
Norhaila Sabli

Keywords: Agricultural markets, price, quality products,trustworthiness

Article no: 14

Pages 141-154

Doi: 10.15405/epms.2022.10.14

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Original Article

The Concept of Continuous Wellbeing of Older Adults in Contemporary Demographic Shift

 Kashchuk Irina
,
Timofeeva Yana

Keywords: Demographic shift, older adults, well-being concept, quality of living, social-economic programme, labour market

Article no: 38

Pages 276-282

Doi: 10.15405/epsbs.2017.01.38

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Original Article

Innovative Projects And Public-Private Partnership Programmes Financing

A. D. Kasatov*

Keywords: Financing, innovative project and program, public-private partnership, sources and methods of financing, partnership capital market, weighted average cost of capital

Article no: 69

Pages 477-483

Doi: 10.15405/epsbs.2020.03.69

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Original Article

Influence Of Life Quality Factors On The Cities’ Attractiveness In Russia

I. V. Khristoforova*
,
T. V. Kharitonova
,
O. I. Vapnyarskaya

Keywords: Life quality, regional economy, marketing of territories, cities’ attractiveness, socio-economic conditions

Article no: 125

Pages 871-876

Doi: 10.15405/epsbs.2020.03.125

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Original Article

Adoption Of Green Marketing Strategy: A Conceptual View Based On Stakeholder Theory

Husna Ara
,
Jasmine A. L. Yeap
,
Siti Hasnah Hassan

Keywords: Green marketing strategy, stakeholder pressures, stakeholder theory, sustainability performance.

Article no: 22

Pages 241-249

Doi: 10.15405/epsbs.2020.10.22

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