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Factors Affecting Consumers’ Online Purchase Intention During COVID-19 in Malaysia

Table 4: Results of factor analysis for the ındependent variable (perceived price, perceived convenience & perceived trust)

Component
1 2 3
T2. I find the website is trustworthy to protect me from identity theft. .868
T1. The website is overall reliable to protect me from hackers. .861
T3. I believe the website has become secure after implementing controlling measures to avoid identity theft. .858
T4. The authority takes full responsibility for any type of insecurity during interaction/transaction at the website. .764
C3. I would be more likely to shop on the Internet if the website is easy to use. .849
C2. I shop online because I can reduce my efforts in travelling, parking, waiting and etc. .837
C4. I like to shop on the Internet because it is easy to compare many products. .813
C1. Shopping through the Internet makes ordering items convenient. .799
P1. Online shopping saves money in comparison to traditional shopping. .886
P3. Online shopping significantly reduces expenses per transaction in comparison to traditional shopping. .851
P2. Online shopping is cheaper than traditional shopping. .819
% variance explained (82.84) 30.01 29.31 23.51
Kaiser-Meyer-Olkin Measure of Sampling Adequacy. .892
Bartlett's Test of Sphericity Approx. Chi-Square 3711.920
df 55
Sig. .000
MSA .847-.938
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