The Factors Influencing A Customer’s Purchase Intention on Online Shopping Website
Table 3: Regression Coefficients
Unstandardized Coefficients | Standardized Coefficients | 95.0% Confidence Interval for B | ||||||
Model | B | Std. Error | Beta | t | Sig. | Lower Bound | Upper Bound | |
1 | (Constant) | 1.138 | .239 | 4.763 | .000 | .688 | 1.608 | |
Perceived Trust | .392 | .095 | .332 | 4.139 | .000 | .204 | .579 | |
Perceived Risk | .343 | .052 | .528 | 6.568 | .000 | .239 | .446 | |
Perceived Benefit | .222 | .066 | .188 | 3.390 | .001 | 0.93 | .352 |