| Method |
Characteristic |
| Matrix |
Allows analyzing individual aspects of the enterprise, the environment of functioning, market position, to determine the main directions of further development. |
| Index |
It is based on a comprehensive description of the relative change in the elements of enterprise development over time, space or in comparison with competing enterprises. |
| Graphic |
Provides visibility of the perception of the final evaluation results interpreted in graphic objects. |
| Analytical |
It is based on the implementation of settlement and analytical operations with input data. |
| Assessment from a position of comparative advantage |
It consists in the fact that at lower costs than the nearest competitors, the production and sale of products of similar products of competing enterprises is preferable. |
| Estimation from the position of equilibrium theory |
The main criterion for assessing the competitiveness of an enterprise is its performance with the determination of the internal reserves of the enterprise. |
| Assessment of the competitiveness of a product or service of an enterprise |
It is based on the judgment that the competitiveness of an enterprise is the higher, the higher the competitiveness of its product / service. To determine the competitiveness of a product / service, marketing methods are used, most of which are based on finding the price-quality ratio. |
| Assessment based on the theory of competition efficiency |
The main criterion is the concentration of production and capital on the compliance of prices, costs and profit margins relative to competitors. |
| Functional approach |
Allows the organization of efficient large-scale production by concentration of production and capital |
| A complex approach |
It involves an assessment of competitiveness based on a comparison of the economic results of the enterprise. |
