Consumer Perceptions Of User Experience And Risk: A Research On Online Shopping
Table 2:
Usefulness of Consumer Reviews | Perceived Risk | User Experience | Online Purchase Intention | ||
KMO | 0,858 | 0,877 | 0,858 | 0,760 | |
Bartlett’s | Chi-Square | 1119,947 | 2750,865 | 1010,327 | 770,483 |
df | 6 | 120 | 28 | 3 | |
Sig. | 0,000 | 0,000 | 0,000 | 0,000 |