A Preliminary Analysis on the Connections between Technology Orientation, Organizational Learning, Market Conditions, and Growth of Small and Medium Size Hotels in Peninsular Malaysia
Table 4:
Variable | B (model 1) | B (model 2) | B (model 3) |
Dependent variable | |||
Technological Orientation | .413** | .329** | .315** |
Moderating Variable | |||
Market Condition | .407** | .413** | |
Interaction Term | |||
TechOxMC | .172* | ||
R2 | 0.512 | 0.578 | 0.598 |
F | 87.387 | 85.270 | 52.354 |
Sig. | 0.000 | 0.000 | 0.000 |
R2 change | 0.512 | 0.066 | 0.020 |
F change | 87.387 | 39.036 | 4.150 |
Sig. F Change | 0.000 | 0.000 | 0.007 |