European Proceedings Logo
Displaying 10 articles of 10 total result(s).
Original Article

Experience Of Application Of Semantic Approach For Brand Analysis Of University

V. L. Leontieva
,
M. Yu. Ababkova

Keywords: University brand, psychosemantic methods, Osgood semantic differential, the ZMET technique for education

Article no: 88

Pages 736-743

Doi: 10.15405/epsbs.2018.02.88

>View as HTML >Abstract >Download PDF
Original Article

Psychological Aspects Of Formation Of Attitudes Among Students At The Secondary Schools To Study

Stefan Chudy
,
Jitka Nábělková
,
Jitka Plischke

Keywords: Student attitudes towards study, semantic differential, students personality characteristics, attitudes formation, attitudes determinants

Article no: 6

Pages 48-60

Doi: 10.15405/epsbs.2017.10.6

>View as HTML >Abstract >Download PDF
Original Article

Semantic Differential Method As A Pedagogical Diagnostics Tool In University Learning Process

M.E. Mezentseva
,
G.B. Svidzinskaya

Keywords: Motivation, Pedagogical diagnostics, Process of education, Semantic differential, The subject of Chemistry.

Article no: 57

Pages 528-537

Doi: 10.15405/epsbs.2018.12.02.57

>View as HTML >Abstract >Download PDF
Original Article

Metaphor-Based Research For Studying Russian And Chinese Students’ Perception Of The University

M. Yu. Ababkova
,
V. L. Leontieva

Keywords: Brand communications, semantic differential, students' emotional attitude to the university, Zaltman Metaphor Elicitation Technique (ZMET)

Article no: 9

Pages 89-98

Doi: 10.15405/epsbs.2020.12.03.9

>View as HTML >Abstract >Download PDF
Original Article

Interaction Of Presentations About The Personality Traits And Self-Assessment Of Success

Y. .D. Chertkova
,
N.M. Zyrianova
,
S.D. Pyankova

Keywords: Personality traits, Semantic differential, Twins, Changes, Self-image, life satisfaction

Article no: 18

Pages 160-167

Doi: 10.15405/epsbs.2018.11.02.18

>View as HTML >Abstract >Download PDF

We care about your privacy

We use cookies or similar technologies to access personal data, including page visits and your IP address. We use this information about you, your devices and your online interactions with us to provide, analyse and improve our services. This may include personalising content or advertising for you. You can find out more in our privacy policy and cookie policy and manage the choices available to you at any time by going to ‘Privacy settings’ at the bottom of any page.

Manage My Preferences

You have control over your personal data. For more detailed information about your personal data, please see our Privacy Policy and Cookie Policy.

These cookies are essential in order to enable you to move around the site and use its features, such as accessing secure areas of the site. Without these cookies, services you have asked for cannot be provided.

Third-party advertising and social media cookies are used to
(1) deliver advertisements more relevant to you and your interests;
(2) limit the number of times you see an advertisement;
(3) help measure the effectiveness of the advertising campaign; and
(4) understand people’s behavior after they view an advertisement.
They remember that you have visited a site and quite often they will be linked to site functionality provided by the other organization. This may impact the content and messages you see on other websites you visit.