Mixed Multimodal Metaphors In Advertising In English
Keywords: Conceptual metaphor, multimodal metaphor, mixed metaphor, metonymy, metaphtonymy
Article no: 76
Pages 618-625
Keywords: Conceptual metaphor, multimodal metaphor, mixed metaphor, metonymy, metaphtonymy
Article no: 76
Pages 618-625
Keywords: Political discourse, multimodality, multimodal discourse, media discourse, multimodal metaphor
Article no: 137
Pages 1189-1198
Keywords: Multimodal metaphors, global concept, terrorism, political cartoons, verbal code, visual code.
Article no: 97
Pages 679-684