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Displaying 4 articles of 4 total result(s).
Original Article

Use Of Marketing Communication Tools In Promoting The Products Of Agricultural Enterprises

Vyacheslav Yurievich Lapshin
,
Irina Fedorovna Chepurova
,
Alla Viktorovna Gladysheva
,
Larisa Anatolyevna Yakovleva
,
Alexander Yurievich Shevyakov

Keywords: Advertising, marketing communications, personal sales, public relations, sales promotion

Article no: 84

Pages 671-679

Doi: 10.15405/epsbs.2022.02.84

>View as HTML >Abstract >Download PDF
Original Article

Innovations Marketing System at Enterprises

Diana T. Sabirova
,
Natalia A. Kovalenko
,
Nail R. Davletgareev
,
Karina V. Izvekova

Keywords: Innovations, marketing, innovations introduction stages, innovations marketing system, marketing mix, marketing communications complex

Article no: 62

Pages 481-488

Doi: 10.15405/epsbs.2017.07.02.62

>View as HTML >Abstract >Download PDF

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