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Displaying 10 articles of 1853 total result(s).

Original Article

Management Of Idea-To-Product Process For Successful New Product Development In Pharmaceutical Industry

Ecem Meşepınar
,
Özalp Vayvay
,
Zeynep Tuğçe Kalender

Keywords: New product development, management, pharmaceutical sector

Article no: 1

Pages 1-13

Doi: 10.15405/epsbs.2021.02.1

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Original Article

Political Manipulation In The Media: Psycholinguistic Aspect

Nataliya Melnik
,
Valeria Alexandrovna Golyanskaya

Keywords: Language manipulation, psycholinguistics, political communication, strategies of manipulation, tactics of manipulation

Article no: 139

Pages 1041-1047

Doi: 10.15405/epsbs.2021.11.139

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Original Article

Universality Of Zoomorphic Code At Phraseological Level: Yakut And Kazakh Zoonymic Phrasemes

Svetlana Mitrofanovna Prokopieva
,
Marat Absatarovich Ryskulov

Keywords: Comparative analysis, phraseological units, semantics, Yakut and Kazakh languages, zoonyms

Article no: 112

Pages 873-882

Doi: 10.15405/epsbs.2022.12.112

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Original Article

Effective Figurative Meanings Interpretation For Online Translation Packages

Svetlana Pesina
,
Elena Timokhina
,
Elizaveta Khomyakova
,
Natalya Sokolova

Keywords: Lexical cluster, meaning, mental lexicon, metaphor, online translation packages, semantic network

Article no: 59

Pages 588-596

Doi: 10.15405/epsbs.2020.12.03.59

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Original Article

Non-Financial KPI In The Context Of Business Management Decision-Making In Innovative Economy

T. A. Burkina
,
Y. P. Grabozdin
,
T. E. Tatarovskaya

Keywords: Innovative economy, management decisions, non-financial KPI, non-financial information, non-financial reporting

Article no: 92

Pages 769-779

Doi: 10.15405/epsbs.2021.04.02.92

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