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Displaying 10 articles of 176 total result(s).

Original Article

The Impact of Market and Brand Orientation on Performance: An Empirical Study

T. Sabri Erdil
,
N. Ozan Bakir
,
Bahadır Ayar
ORCiD

Keywords: Market orientation, brand orientation, brand image, brand performance firm performance, Turkish brands

Article no: 5

Pages 49-63

Doi: 10.15405/epsbs.2017.12.02.5

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Original Article

Problems Of Shaping Socio-Cultural Identity Through Cinema In An Era Of Globalism

Elitа Sultanovna Abdulayeva
,
Laila Magomedovna Ismailova
,
Inga Ramazovna Gumashvili

Keywords: Cinematography, mass culture, national culture, socio-cultural identity, visual image

Article no: 4

Pages 26-32

Doi: 10.15405/epsbs.2022.11.4

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Original Article

Moscow Text In E. Millers Snowdrops: Literary Canon And Remembrance Of Myth

Svetlana Koroleva*
,
Marina Nikola
,
Elena Chernozemova

Keywords: Literary canon, imagological myth, British crime novel, motif, plot, literary image.

Article no: 236

Pages 1743-1751

Doi: 10.15405/epsbs.2019.12.04.236

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