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Displaying 10 articles of 176 total result(s).

Original Article

Children's Image As A Meaning-Forming Construct Of The Soviet Advertising Poster

Yu. V. Vayrakh
,
E. S. Drugova
,
А. V. Kazorina
,
I.V. Koroleva
,
N. Yu. Chugunova

Keywords: Advertising poster, image, children's image, poster artist, history, soviet period

Article no: 145

Pages 1093-1100

Doi: 10.15405/epsbs.2021.06.03.145

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Original Article

Politician'S Family Members As An Element Promoting The Professional Brand

Bogdan Vadimovich Gasanov
,
Oksana Sergeevna Shibkova
,
Olga Valeryevna Kashirina
,
Elena Aleksandrovna Sergodeeva

Keywords: Personal brand, political image, mass media, public authority, politician’s image

Article no: 233

Pages 1769-1773

Doi: 10.15405/epsbs.2020.10.05.233

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Original Article

The Reception Of Gnostic Philosophy In The Novel By Leonid Leonov «Pyramid»

Ivanova Irina Nikolaevna
,
Serebryakov Anatoly Alekseevich

Keywords: Gnostic motifs, images of time and space, tradition, reception, Russian prose of the twentieth century, Leonov

Article no: 58

Pages 505-513

Doi: 10.15405/epsbs.2019.03.02.58

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Original Article

Metaphorical Models In Forming Outsiders’ Circle Communicative Strategy

Elmira Nikiforova

Keywords: Media discourse, the image of a migrant, the communication strategy of forming “outsiders’ circle”, a metaphorical model, manipulation, negative connotation

Article no: 122

Pages 1046-1055

Doi: 10.15405/epsbs.2020.08.122

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Original Article

Paradigm Of Mediating Effect, Novelty-Seeking Tendencies In Tourists’ Visit And Revisitation

Ayodele M. Abubakar
,
Mohamad.Shah Kassim
,
Farrah Merlinda Binti Muharam

Keywords: Novelty-Seeking, Perceived Value, Satisfaction, Destination image, Tourist revisit intention.

Article no: 83

Pages 1036-1051

Doi: 10.15405/epsbs.2018.05.83

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