The Effect of E-WOM on Tourists’ Experience at Malaysian Island Beach Resorts
Keywords: Aesthetic, electronic word-of-mouth (ewom), escapism, guest experience, ısland beach resorts, tourists
Article no: 85
Pages 1056-1067
Keywords: Aesthetic, electronic word-of-mouth (ewom), escapism, guest experience, ısland beach resorts, tourists
Article no: 85
Pages 1056-1067
Keywords: Retailing, Word-of-mouth, Store choice criteria
Article no: 28
Pages 244-252