Social Anti-Tobacco Advertising: Selecting Representative Tools To Improve Efficiency Among Students
Keywords: Social advertising, means of representation, shock effect, efficiency criteria
Article no: 124
Pages 931-937
Keywords: Social advertising, means of representation, shock effect, efficiency criteria
Article no: 124
Pages 931-937
Keywords: Social advertising, advertising discourse, speech strategy, Russian language
Article no: 155
Pages 1344-1352
Keywords: Advertising discourse, social advertising, advertising text.
Article no: 54
Pages 375-383