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Displaying 10 articles of 625 total result(s).

Original Article

Metaphor-Based Research For Studying Russian And Chinese Students’ Perception Of The University

M. Yu. Ababkova
,
V. L. Leontieva

Keywords: Brand communications, semantic differential, students' emotional attitude to the university, Zaltman Metaphor Elicitation Technique (ZMET)

Article no: 9

Pages 89-98

Doi: 10.15405/epsbs.2020.12.03.9

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Original Article

The Learner-Centred Approach To Preparing Textual Materials For Teaching Efficient Communication

Svetlana Ledeneva

Keywords: Communication, factors of communicative efficiency, psycholinguistics, learning materials, text comprehension, rhetorical impact,

Article no: 12

Pages 75-82

Doi: 10.15405/epsbs.2020.12.02.12

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Original Article

Translation Competence In A Multilingual Class: Approaches Applied And Problems To Be Solved

Oksana G. Anossova

Keywords: EASP, university curriculum, intercultural communication, multilingual, sociocultural competence, translation.

Article no: 13

Pages 83-91

Doi: 10.15405/epsbs.2020.12.02.13

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Original Article

Transformation Of The Teacher’s Role In Digital Age (Russia & France)

Olga I. Ilina

Keywords: Digitalization of education, digital age, education in Russia and in France, information and communications technologies, teaching professions

Article no: 43

Pages 432-442

Doi: 10.15405/epsbs.2020.12.03.43

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Original Article

Learning Foreign Languages And Intercultural Business Communication Competences: A Strategic Behavior

Alhassan Tijani Forgor

Keywords: Business communication skills, foreign language, intercultural, integration, strategic communication, English.

Article no: 18

Pages 118-122

Doi: 10.15405/epsbs.2020.12.02.18

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Original Article

Implementation Of The Language Compensatory Function In The Modern Internet Communication

Maria V. Ivanova

Keywords: Internet communication, liberty of language use, the norm, Russian literary language, the new vernacular, language compensatory function.

Article no: 37

Pages 270-278

Doi: 10.15405/epsbs.2020.12.02.37

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